Thursday, December 13, 2007

FlipVideo Spotlight Program for Non-profits


Imagine the impact that video would make if every nonprofit organization had a camcorder to tell the world about problems that need to be solved, opportunities that need to be seized, abuses that need to be corrected, and people who need to be extolled.

Pure Digital Technologies

It's December 2007! And I'm excited to share news about a very cool company called Pure Digital Technologies that plans to use video to help non-profits make the world a better place. So, if you are a 501 (c)(3) organization registered in the United States, listen up!

Initially announced at the annual Clinton Global Initiative in September 2007, Pure Digital officially launched their Flip Video Spotlight Program this month. Through this program, the company aims to deliver one million Flip Video camcorders to qualified nonprofit organizations over the next 5 years. Imagine the ways you could broadcast your message to the world...

Flip Video is an easy-to-use, lightweight, compact device that produces high-quality video at the touch of a button. The Flip Video Spotlight Program provides non-profits with a Spotlight Kit that contains two 60 minute Flip Video Ultra camcorders with built-in video editing and publishing software, instructions for easily uploading video to a website or to popular video sharing sites (e.g. YouTube), tutorials, and other training materials. This product can be used by staff and constituents not trained in videography. Awesome!

What's the catch? Is this Spotlight Program a free deal? Well okay, not exactly. The Program provides Flip Video camcorders to qualifying non-profits for the at-cost price of $150 per unit. So, Pure Digital is not making a profit on the sales.

Great news though! There are are some ways to receive a Spotlight Kit with the help of a donor or sponsor. Qualifying non-profits can register requests for Flip Video Spotlight Kits with giving networks like NetworkforGood.org, JustGive.org, and TechSoup Stock.

To learn more about the Flip Video Spotlight Program for non-profits, please visit the Program's site.

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